How Mark Zuckerberg Turned Facebook Into the Web's Hottest Platform
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added 2007 Fri Sep 7 7:00:00 by unknown user
Long article, page 2 most interesting: "Zuckerberg saw that if he could successfully map the social graph, he'd create a powerful new model of communication ? *a giant word-of-mouth engine*. Imagine if, every time you logged on, you weren't greeted by NYTimes.com or even a Google News like aggregator, but a collection of headlines and blog postings, written or handpicked by your closest friends and relatives. Instead of information spreading hub-and-spoke like from major media outlets, it would flow to consumers the way it does at a dinner party, through people they know and trust. The result, Zuckerberg says, is that "it may no longer be optimal to have a few big media companies in the center controlling the flow of information."" Saved By: martinv | View Details | Give Thanks
Long article, page 2 most interesting: "Zuckerberg saw that if he could successfully map the social graph, he'd create a powerful new model of communication ? *a giant word-of-mouth engine*. Imagine if, every time you logged on, you weren't greeted by NYTimes.com or even a Google News like aggregator, but a collection of headlines and blog postings, written or handpicked by your closest friends and relatives. Instead of information spreading hub-and-spoke like from major media outlets, it would flow to consumers the way it does at a dinner party, through people they know and trust. The result, Zuckerberg says, is that "it may no longer be optimal to have a few big media companies in the center controlling the flow of information."" Saved By: martinv | View Details | Give Thanks
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